What is Information Lifecycle Management?

I’ve been thinking lately about records management and information governance as being more important than the related area of electronic discovery. And I’m not the only one thinking that way.
I’ve written a new white paper called “Making the Right Decision at the Information Lifecycle Management Crossroads” for RenewData that’s hot off the presses. You can download it for free here.
As you may have noticed, I’ve started to do some white paper writing lately. I really enjoy it. It gives me a chance to write longer, analytical pieces that provide some big ideas and a context for them in a way that I typically cannot do in magazine articles and to write for a different audience.
I think that this white paper on information lifecycle management will give lawyers, IT people and business execs involved in the compliance, records management, information governance and e-discovery areas some useful ideas to think about. It certainly represents my latest thinking on this subject. Let me know what you think about the white paper.
And, yes, I would be receptive to talking with you about writing white papers for your company, especially if you are as pleasant and easy to work with at Rob Robinson and the people at Renewdata.
[Originally posted on DennisKennedy.Blog (http://www.denniskennedy.com/blog/)]
This post brought to you by Dennis Kennedy’s half-day electronic discovery seminar – “Preparing for the New World of Electronic Discovery: Easing Your Transition from Paper to Electronic Discovery.” Contact Dennis today for more information and to schedule a seminar for your firm or legal department.
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By Request: What Would I Do Differently If I Started Blogging Today?

Leading intellectual property law blogger Steve Nipper had a great post the other day called “Five things I would do differently if I started blogging today” that I highly recommend to your attention. He has some wise observations and some great tips for both new bloggers and long-time bloggers.
I started this blog three years ago today. To help you understand my point of view, at the time I felt that I was starting my own RSS feed and that the blog was the vehicle for the RSS feed. RSS was the motivation and the driver for this blog. As I’ve mentioned before, I was soaking up everything I could about RSS at the time, Dave Winer’s Scripting News was my prime and daily resource, and I spent much more time researching what the blogging tools could do in generating RSS feeds than I did in researching what they could do in terms of blogging.
First, let me concur that Steve’s main points in his posts – portability and user friendliness – are ones that every blogger needs to think about on a regular basis.
Here is my somewhat iconoclastic list:
1. I’d Treat My Blog More Like a Website. I make no secret that my focus for my blog and the audience I consider when writing my blog is the audience that subscribes to the RSS feed. Even though I know that a huge number of readers visit my blog directly, I’m surprised when someone tells me that they “visited” my blog.
As a result, I think I underserve the non-RSS portion of my audience, don’t think about the blog experience as much as I perhaps should, and have not explored what blogging software, such as Movable Type, can do as a content management tool for a combined blog/website experience. I’m intrigued by some of the things another RethinkIP guy, Matt Buchanan, has done and has talked about doing in terms of making his blog more webpage-like.
What does that mean? Updating certain posts with fresh information or lists of links. Using posts as repositories of information (say, a list of my articles). Fleshing out the “blog as mini-portal” concept. There are a lot of ideas there.
Once you move into a feed-dominant approach, I think that you focus primarily on content and less on the actual design and user experience of the visitors to the blog (do bloggers really understand what the message they are sending when they have a long column of not-very-relevant Adsense ads on the front page of their blogs or a blog roll in which there are hundreds of blogs and six of the first ten are either dead links or blogs which haven’t been posted to in months?)
In retrospect, I might have decided to do the idea I had a few years ago to redesign my site and adapt it into Movable Type. RSS is still what interests me most, but I think I neglected some things that would have worked well for the large numbers of people who do not yet use RSS.
2. I Would Have Used More Emoticons and Humor Warnings. Many people still do not believe me that I started this blog not as a lawyer blog, but as an experiment in writing. I wanted to try different kinds of writing and let it find its own audience. As a result, I’ll do things on my blog that I would not recommend that the standard lawyer blog do. But, I know that.
One thing that I like to do is write about subjects ironically or to attempt to inject some humor. One of my friends likes to tell me that my humor is pretty dry and it’s hard enough to know when I’m not being serious in person, but it’s even harder to know that in my blog writing.
Once upon a time, I used little “humor warnings” when I thought there was a good chance that people, especially lawyers, would not be able to tell from the context that I was joking around. I haven’t done that in a while. I also use a lot of self-deprecating humor, which people don’t always understand that I’m doing (that comes from growing up in small-town Indiana, where both self-deprecating humor and deadpan-delivery are admired traits).
The unstated rule in blogging seems to be that you not use emoticons (smileys) to let people know that you are joking. ;-) This, of course, preserves the “but I was just joking” defense if someone takes exception to your post, but sometimes leads to some misinterpretations.
This has become more of a concern as the blogworld has grown and not every blogger knows every other blogger. In the past few months, I’ve felt that too many of my comments have been misinterpreted and a smiley here or there would probably help matters.
3. I Would Have Done More Collaborative Blog Projects Earlier. The whole blogging thing is worth it for me just because it gave me the chance to work with Between Lawyers group. If you add LexThink!(R) to that, that’s quite a “return” on my blogging investment. I’d like to do more of that, and to have done it sooner. The bloggers I’ve met over these three years are amazing people. I’m happy that they’ve let me join them in creating whatever blogging will grow into.
I’d still like to do that big collaborative project that a bunch of us have been talking about for way too long.
4. I Would Not Have Turned on Comments. I turned on comments on my blog after not enabling them for close to the first two years of my blog’s life. Now that they are on, I don’t really think that I can (nor do I really want to ) turn them off. But I have a lot of second thoughts about them.
I estimate that the ratio of comment spam to good comments is at least 50:1. It’s part of my regular routine to clear out spam comments. On the other hand, one good comment from someone you respect makes all the hassle seem worth it – at least now that they are on. In retrospect, I would have left them turned off and ignored the people who like to say that you don’t have a “real blog” if you don’t have comments on.
5. I Would Not Have Spent Two Years Trying to Decide What the Right Thing to Do on Ads and Sponsorships Was and Then End Up at the Same Place I was at Two Years Ago. I used to write a lot on this topic. My feeling was that randomly-served ads really did not make sense for blogs (unless you have huge amounts of traffic) and that the National Public Radio sponsorship model was more appropriate for blogs. However, there was tons of discussion about ads on blogs, ads in feeds and related issues. I wanted to do the right thing and follow the model that the leading blog thinkers felt was best.
The blog world moved to server-based ads. I do some of that, through Blogads, in part because Henry Copeland was a speaker at our BlawgThink conference, but, now more than ever, I think that a tailored sponsorship model is the better approach. I’ll consider any approach these days and it is clear that the ad-based model has become a standard, but I think I should have gone my own way from the beginning.
6. I Would Have Done More Experimenting. I’m really curious to see where today’s generation of highly-focused, marketing-oriented blogs go. I think that many of them are great and I learn from them on a regular basis. I also know that most of the long-time bloggers are writing on topics and in ways that are far different and far broader than what they did when they started. It seems that somewhere between a year and a year-and-a-half, many bloggers start to write more personally or to explore new directions. It will be interesting, in a good way, to see what happens with the more corporate blogging efforts.
Some might say that I’ve probbaly experimented more than most with the blogging form. I still remember the negative feedback I got when I experimented with a blog post written in the third person.
However, there are many things I haven’t tried and I’d like to have been more willing to experiment with new features, approaches, audio and the like.
So, I’d add to Steve’s list of key points one thing – a willingness to experiment.
[Originally posted on DennisKennedy.Blog (http://www.denniskennedy.com/blog/)]
Like what you are reading? Check out the other blogs where I post – Between Lawyers (feed) and the LexThink Blog (feed).

Is It True That My Blog Has Its Own Amazon Wishlist?

My working theory is that at some point after your second year of blogging, your blog begins to take on a life of its own. It’s more than just that it demands to be fed with new posts every day, like an online Tamagotchi pet.
Bloggers start talking about their blogs as if they are another person and they even have pet names or acronyms for their blogs. Last summer, Doug Sorocco of the RethinkIP blog was in St. Louis and we had lunch. He kept talking about the “Artip” blog this and that. Gradually, I figured out that he meant RTIP. I didn’t want to admit that I didn’t know about his new blog and I resolved to look it up later. On the drive home, I finally realized RTIP was the insider name for RethinkIP.
I can’t believe the number of bloggers who have pet names for their blogs. I’ve started to refer to mine as DKB. Between Lawyers has, of course, turned into “BL” when we talk about it among the authors. We actually considered what the shortened or pet names might be when we named Between Lawyers.
Anthropomorphize is the technical term for this phenomenon.
So, to make a long story short, I was talking with my blog about the blogiversary week thing. It said, “Shouldn’t I be the one getting presents? Let’s face it, the audience comes to me, not to you.”
A fair point.
My blog then said that there were a lot of things that I had touched on in my posts (actually, it said “our posts”) in the last three years that it would like to learn more about. It then said that it would like to put together an Amazon wishlist so that readers could send the blog books and other items it was interested in.
Right. So, I said, “If you can make the wishlist, I’ll post about the wishlist in the blog and we’ll see what happens.” I thought that would be the end of it, seriously, but blogs can be innovative, insistent and persistent. Today my blog reminded me that today is its official birthday and handed me the URL to its very own Amazon wishlist.
Well, a promise is a promise, right? If you like my blog and want to send it a birthday present, you now have a handy list of gift suggestions. Send any gifts to me and I’ll pass them along to the blog.
Blogs really do seem to take on a life of their own.
[Originally posted on DennisKennedy.Blog (http://www.denniskennedy.com/blog/)]
Like what you are reading? Check out the other blogs where I post – Between Lawyers (feed) and the LexThink Blog (feed).
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Did You Say You Were Offering Some Discounts on Your Services for Your Blogiversary Week?

I did say something about some special discounts for some of my services during my blogiversary week.
I was going to offer some discounts on a few selected speaking and consulting packages, but I decided to do something much simpler.
Simply, if you book any speaking or consulting engagement from me this week (until February 20), you’ll get a ten percent discount on the price we agree to. If it’s a flat-fee arrangement, I’ll knock ten percent off the price. If it’s an hourly-fee engagement, I’ll reduce my hourly rate by ten percent. It’s that simple. The only catches are that you need to book with me this week and this discount does not apply to my legal services or to LexThink services and/or events.
Take a look at my speaking and consulting pages on my website for some ideas of the services and seminars I provide. This would also be a great time to book one of the new legal tech audit packages I’ve just started to offer.
As I said before, I mean for this week to be a reader appreciation week for readers of my blog.
[Originally posted on DennisKennedy.Blog (http://www.denniskennedy.com/blog/)]
This post brought to you by Dennis Kennedy’s legal technology consulting services, featuring RSS and blogging consulting, technology audit, strategic planning and technology committee coaching packages especially for medium-sized law firms (15 – 100 lawyers) and corporate legal departments. More information on the “Second Pair of Eyes” packages for legal technology audits and strategic planning may be found here (PDF).
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What Free Downloads Are You Offering for Your Blogiversary Week?

There are five free PDF downloads I’m offering to readers of this blog this week
1. My eBooklet called Preparing Your Law Firm for the Internet Era: 150 Steps Toward a 21st Century Practice of Law (PDF, 324K)
2. My eBooklet on Rethinking Legal technology (PDF, 215K)
3. An introduction to my thinking about electronic discovery technology issues (PDF, 128K)
4. The collection of my articles I republished on my blog last fall (PDF, 740K).
5. My PowerPoint slides from my recent presentation on Trends in Electronic Discovery Technology for 2006 (PDF, 594K).
[Originally posted on DennisKennedy.Blog (http://www.denniskennedy.com/blog/)]
This post brought to you by Dennis Kennedy’s legal technology consulting services, featuring RSS and blogging consulting, technology audit, strategic planning and technology committee coaching packages especially for medium-sized law firms (15 – 100 lawyers) and corporate legal departments. More information on the “Second Pair of Eyes” packages for legal technology audits and strategic planning may be found here (PDF).
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