Announcing LinkedIn in One Hour for Lawyers, Second Edition

Box of LinkedIn in One Hour for Lawyers 2Ed booksA box of books arrived at my door – my copies of the new Second Edition of LinkedIn in One Hour for Lawyers. All of the work on a book project finally seems real and tangible when you get the box of books and hold one in your hands.

Allison Shields and I wrote the original LinkedIn in One Hour for Lawyers about a year-and-a-half ago. Then we wrote Facebook in One Hour for Lawyers, which debuted about a year ago. We didn’t expect that we’d be writing a second edition so soon, but the massive interface and layout changes and feature updates at LinkedIn and the overwhelmingly positive response we got to the book pushed up our target for preparing a new edition.

LinkedIn’s changes continued all through the writing of the new book this summer and took a lot more work than we expected just to keep up with the changes. We also had the chance to incorporate some of our new ideas on LinkedIn, materials from articles and presentations we’ve given, practical tips and techniques Allison uses when she does training on LinkedIn, and discussion of new features.

In other words, the Second Edition of LinkedIn in One Hour for Lawyers is a major update and we’re proud of the new version.

Among other things, you’ll find:

    • All new illustrations, reflection the major interface changes.
    • Discussion of new features like Endorsements and a reconsideration of the use of Premium Accounts.
    • Updated material on Company Pages, Ethics, Ads, Mobile Apps and Privacy Settings.
    • Our best new practical ideas and tips for using LinkedIn in effective ways.
  • The book continues to focus on ten “lessons,” provides more detail on some advanced topics like ethics, and includes a generous helping of our favorite 60 LinkedIn tips.

    Here’s the description of the new edition from the ABA’s Web Store:

    Since the first edition of LinkedIn in One Hour for Lawyers was published, LinkedIn has added almost 100 million users, and more and more lawyers are using the platform on a regular basis. Now, this bestselling ABA book has been fully revised and updated to reflect significant changes to LinkedIn’s layout and functionality made through 2013. LinkedIn in One Hour for Lawyers, Second Edition, will help lawyers make the most of their online professional networking. In just one hour, you will learn to:

    Set up a LinkedIn account

    Create a robust, dynamic profile–and take advantage of new multimedia options

    Build your connections

    Get up to speed on new features such as Endorsements, Influencers, Contacts, and Channels

    Enhance your Company Page with new functionality

    Use search tools to enhance your network

    Monitor your network with ease

    Optimize your settings for privacy concerns

    Use LinkedIn effectively in the hiring process

    Develop a LinkedIn strategy to grow your legal network

    As I write this, the book is still available with a 15% pre-order discount. Since we’ve received our author copies already, I’m going to suggest that you act quickly on the pre-order discount. There was a lot of interest in using the first edition in connection with training classes for lawyers in large firms and corporate law departments and we had that in mind when writing the second edition. If interested in that, please inquire about bulk discounts.

    The order page is here.

    Watch for news coming soon about a second book project.

    On October 17, Allison and I will presenting a webinar called LinkedIn for Lawyers Reloaded, co-sponsored by ALI CLE and the ABA’s Law Practice Division.

    - Dennis Kennedy

    [Originally posted on DennisKennedy.Blog (http://denniskennedy.com/blog/)]

    View Dennis Kennedy's profile on LinkedIn

    Follow my microblog on Twitter – @dkennedyblog. Follow me – @denniskennedy

    LinkedIn in One Hour for Lawyers (Second Edition), the new book from Allison Shields and me, is now available. Our previous book, Facebook in One Hour for Lawyers, is also available (iBook version here). Also still available, The Lawyer’s Guide to Collaboration Tools and Technologies: Smart Ways to Work Together, by Dennis Kennedy and Tom Mighell.

    Protecting Your Online Accounts with a Little Knowledge

    I contribute a post monthly to the Law Technology Today blog. You can find all my posts in one convenient location.

    The most recent post is called “A Little Knowledge Goes a Long Way in Protecting Your Online Accounts.”

    The post highlights a great recent post from Chris Hoffman called “How Attackers Actually ‘Hack Accounts’ Online and How to Protect Yourself.” I call it “a welcome starting point and primer for all of us to understand how accounts get broken into and the simple steps we can take to make our accounts safer than they are now.”

    I especially like Hoffman’s conclusion:

    ”People who say their accounts have been ‘hacked’ are likely guilty of re-using passwords, installing a key logger, or giving their credentials to an attacker after social engineering tricks. They may also have been compromised as a result of easily guessed security questions. If you take proper security precautions, it won’t be easy to ‘hack’ your accounts. Using two-factor authentication can help, too — an attacker will need more than just your password to get in.”

    He highlights five key problem areas, with clear and helpful explanations:

    1. Reusing Passwords.

    2. Keyloggers.

    3. Social Engineering.

    4. Answering Security Questions.

    5. Email Account and Password Resets.

    I offer my own take on each of these issues in my post.

    Making even a little effort to learn about these issues can really help you protect your online accounts. What are you waiting for?

    - Dennis Kennedy

    [Originally posted on DennisKennedy.Blog (http://denniskennedy.com/blog/)]

    View Dennis Kennedy's profile on LinkedIn

    Follow my microblog on Twitter – @dkennedyblog. Follow me – @denniskennedy

    Facebook in One Hour for Lawyers, the new book from Allison Shields and me, is now available (iBook version here). Our previous book, LinkedIn in One Hour for Lawyers is also available and also can be downloaded as an iBook. Also still available, The Lawyer’s Guide to Collaboration Tools and Technologies: Smart Ways to Work Together, by Dennis Kennedy and Tom Mighell.

    New Podcast Episodes: Encryption and Software by Subscription

    Kennedy Mighell PodcastTom and I have released two more episodes of The Kennedy-Mighell Report podcast. In one, we take a fresh look at encryption and how lawyers do and don’t use it and whether that will change in light of the stories about the NSA in the news. In the other, we look at the recent trend of software vendors moving away from traditional software licensing approaches to subscription models. I also wanted to recommend that you visit the Legal Talk Network site and see how many of the old LTN podcasts have now relaunched and how many great podcast episodes are now becoming available on a regular basis.

    Here are the show descriptions:

    #104 – In Light of NSA Surveillance, Should Lawyers Encrypt? [LTN] [LTRC]

    In this edition of The Kennedy-Mighell Report, Dennis Kennedy and Tom Mighell discuss encryption. The recent news coverage of the NSA surveillance has everyone talking about who can access their data, and this is especially relevant to practicing attorneys, who have to consider both their own data as well as that of their clients. According to your hosts, 30% of lawyers are using encryption to secure files and only 24% are using it to send email. This poses the question: Has the time for lawyers using encryption arrived? The second segment of the show will talk about Tom’s switch from the iPhone to the Android smartphone. Learn how and why he made the decision to make the change and his review, so far.

    We thought it was a good time, in light of recent news events, to revisit the subject of encryption. Lawyers have struggled with the notion of encryption over the years for historical and practical reasons. We discuss a range of encryption questions and issues, both practical and theoretical. It’s difficult not to feel that lawyers have dropped the ball on encryption and given away an opportunity to be thought leaders on the topic. What do you think about that? We also offer some predictions for the future and I found myself being more optimistic about lawyers’ use of encryption than I had expected to be when we started the podcast. We also have some fun talking about Tom’s recent purchase of an Android phone and motivations for switching platforms.

    #103 –
    Keeping Up with the Cloud: Software, Social Media, and more.
    [LTN] [Software by Subscription - LTRC]

    What started as a way to backup our hard drives is moving to how we access, what feels like, everything on our computers. On this episode of The Kennedy-Mighell Report, Dennis Kennedy and Tom Mighell will discuss the new trend of software by subscription. Instead of paying for an updated version of a new software product, companies are offering a monthly subscription which will immediately grant users access to the newest version via the cloud. Adobe and Microsoft are just two of the recent examples of vendors switching to this model. With so many lawyers and law firms using old versions of standard software, how will they react to this new system?
    The second portion of the show will cover the new service Google Takeout, which provides an easy way to extract your data from online-Google apps like Google Reader, Google Circles, and more. Whether you know it or not, seems like everything is stored online nowadays. Tune in to The Kennedy Mighell Report to keep up with Internet technology and the cloud.

    This episode grew out of a recent announcement about Adobe moving to a subscription model for its software and turned into a wide-ranging conversation about subscription models, traditional software licensing, the cloud, and much more. This trend will likely continue. We also continue our lamentations about the death of Google Reader (I’ve currently using Feedly as my RSS reader), but deal with the issue practically by focusing on the Google Takeout service for exporting and backing up your Google accounts. We also touch on other methods for backing up your social media accounts, something I discussed in a recent post on the Law Technology Today blog. By the way, you can read all of my posts to the Law Technology Today blog in one handy place.

    Remember the podcast is now available at two places: the Legal Talk Network and the ABA’s Legal Technology Resource Center. And it’s available in iTunes, where you can subscribe and have new episodes appear in iTunes automatically when they are released. As always, if you have ideas for topics or questions for us to answer on the podcast, let us know.

    - Dennis Kennedy

    [Originally posted on DennisKennedy.Blog (http://denniskennedy.com/blog/)]

    View Dennis Kennedy's profile on LinkedIn

    Follow my microblog on Twitter – @dkennedyblog. Follow me – @denniskennedy

    Facebook in One Hour for Lawyers, the new book from Allison Shields and me, is now available (iBook version here). Our previous book, LinkedIn in One Hour for Lawyers is also available and also can be downloaded as an iBook. Also still available, The Lawyer’s Guide to Collaboration Tools and Technologies: Smart Ways to Work Together, by Dennis Kennedy and Tom Mighell.

    Summer Vacation Tech and Browser Apps: New Podcasts

    Let me recommend two new episodes of The Kennedy-Mighell Report podcast in which Tom and I take a look at how technology can enhance your summer vacation and discuss the “other apps” – browser extensions, apps and plugins. These are are first two regular episodes after our blockbuster hundredth anniversary episode for the Legal Talk Network titled “Pardon Our 100th Interruption“.

    Here are the show descriptions:

    #102 – Summer Vacation Technology [LTN] [LTRC]

    Summer and vacation seasons are approaching. Some prefer to completely disconnect on vacation, while others like to stay connected. Work aside, those who choose to stay connected can use technology to make their trips more manageable and stress free with travel apps, adapters, and travel-friendly cameras. In this episode of The Kennedy-Mighell Report, Dennis Kennedy and Tom Mighell discuss the intersection of technology and vacation, whether to connect or disconnect while traveling, and some of their favorite vacation and travel tech tips. In the second half of the show, your hosts will cover the accelerated speed of cloud-based interface updates and how to keep up.

    This episode takes a very practical look at technology in the non-work context and shares lessons from Tom’s recent Mediterranean vacation. In the B segment, we vented a bit about how many of our favorite web services seem to be making major interface changes these days, often overnight and with no warning. You might have noticed the same thing. I’m not sure what we can really do about this, other than to be adaptable and resilient.

    #101 – Taking Advantage of Apps and Plug-ins [LTN] [LTRC]

    Dennis Kennedy and Tom Mighell enter the realm of apps and plug-ins. Also known as web extensions, browser apps, add-ons, and bookmarklets, these additions to web browsers are made to make your Internet browser experience more efficient. Learn your hosts’ favorite web extensions when browsing for leisure and for work, and how to manage your apps and plug-ins so they don’t slow down your browser speed. The second half of the episode turns toward Internet communication, more specifically, how Twitter users are creating hashtags to express their moods in posts and how this changes the meaning and use of the hashtag.

    With all of the focus on smartphone and tablet apps (I’m actually speaking on that topic later today), you might overlook the world of browser apps (Google Chrome extensions, Firefox add-ons, and the like) and how they can enhance your Internet browsing experience. Tom and I explain how they work and suggest some helpful apps. I’ve been wanting to increase my use of these apps and got to take advantage of Tom’s expertise in this area. I suspect that you’ll find some helpful advice, too. In the B segment, we look at the cool trend in hashtags (on Twitter and, increasingly, elsewhere) to use hashtags to make comments and meta-observations in addition to the original use of self-categorization (#ifthatisthataword). I used to think that the 140 character limit made it difficult to say that I wanted to say, but now I find that that I have plenty of room to make a point and also use a hashtag to make a metacomment (#funnyhowthatworks).

    Remember the podcast is now available at two places: the Legal Talk Network and the ABA’s Legal Technology Resource Center. And it’s available in iTunes, where you can subscribe and have new episodes appear in iTunes automatically when they are released. As always, if you have ideas for topics or questions for us to answer on the podcast, let us know.

    - Dennis Kennedy

    [Originally posted on DennisKennedy.Blog (http://denniskennedy.com/blog/)]

    View Dennis Kennedy's profile on LinkedIn

    Follow my microblog on Twitter – @dkennedyblog. Follow me – @denniskennedy

    Facebook in One Hour for Lawyers, the new book from Allison Shields and me, is now available (iBook version here). Our previous book, LinkedIn in One Hour for Lawyers is also available and also can be downloaded as an iBook. Also still available, The Lawyer’s Guide to Collaboration Tools and Technologies: Smart Ways to Work Together, by Dennis Kennedy and Tom Mighell.

    The Kennedy-Mighell Report: Pardon Our 100th Interruption

    Pardon Our 100th Interruption” is the title of the 100th episode of The Kennedy-Mighell Report podcast for the Legal Talk Network. Listeners who go back to the very beginning will know that there were six earlier episodes we did on our own that we like to refer to as the Lost Episodes since they are no longer available on the Internet or iTunes.

    Tom and I decided to adopt the format of one of our favorite podcasts, ESPN’s Pardon the Interruption, popularly known as “PTI,” for episode #100. When we launched the podcast in its current form, PTI was one of our models. The other model was the Slate Political Gabfest. If you know Tom and me, it should be no surprise that we took those models and ended up with something completely different.

    In Episode #100, we used the PTI format to talk about a lot of legal technology topics in a short time.

    The format also gave us a chance to respond to listeners who think that Tom and I should disagree more in the show. In a segment called “Toss-up,” we intentionally take different sides on several topics. It works well, except for Tom believing that he won every argument.

    Here’s the show description:

    #100 – Pardon Our 100th Interruption [LTN] [LTRC]

    The Kennedy-Mighell Report has reached a milestone: Episode 100! As part of the celebration your hosts will bring you today’s legal technology issues in the format of one of their favorite shows: ESPN’s Pardon the Interruption. Hear how technology can make your business more efficient, highlights from the ABA Tech Show, the future of technology for lawyers, and more.

    We had good time recording this episode and it was a fun way to celebrate episode #100. We’ve really enjoyed the reception and response our podcast has gotten over the years. Consider this episode our way of saying thanks.

    And now we get started on the next 100.

    Remember the podcast is now available at two places: the Legal Talk Network and the ABA’s Legal Technology Resource Center. And it’s available in iTunes, where you can subscribe and have new episodes appear in iTunes automatically when they are released. As always, if you have ideas for topics or questions for us to answer on the podcast, let us know.

    - Dennis Kennedy

    [Originally posted on DennisKennedy.Blog (http://denniskennedy.com/blog/)]

    View Dennis Kennedy's profile on LinkedIn

    Follow my microblog on Twitter – @dkennedyblog. Follow me – @denniskennedy

    Facebook in One Hour for Lawyers, the new book from Allison Shields and me, is now available (iBook version here). Our previous book, LinkedIn in One Hour for Lawyers is also available and also can be downloaded as an iBook. Also still available, The Lawyer’s Guide to Collaboration Tools and Technologies: Smart Ways to Work Together, by Dennis Kennedy and Tom Mighell.