Technology-Lawyer

Dennis Kennedy

Technology Law and Legal Technology. Dennis Kennedy is one of the few technology lawyers who is also an expert on the underlying technologies. Dennis an award-winning leader in the application of technology and the Internet to the practice of law. DennisKennedy.com gives you access to a wide variety of Dennis Kennedy's resources on legal technology, his writings, his well-known blog, DennisKennedy.Blog, and information about how you can have Dennis speak to your organization or group.

Dennis Kennedy is one of the most knowledgeable legal technologists you will find. - Michael Arkfeld.

Dennis Kennedy, a lawyer and legal technology expert in St. Louis, Mo., has been a significant influence in the ever-evolving relationship between lawyers and the Web. - Robert Ambrogi

Posts Tagged ‘presence’

Managing Your Online Presence – Upcoming Webinar

Wednesday, September 15th, 2010

I wanted to point you to a webinar on Thursday (September 16) from the ABA Law Practice Management Section and the ABA Center for Continuing Legal Education called “Managing Your Online Presence.”

The webinar features as speakers two of the best subject matter experts you can find, Jim Calloway and Kevin O’Keefe. I’ll be part of the webinar as moderator of the session. Jim and Kevin have told me that they expect me to be an “active moderator” and to throw in my insights on the topics, even though my plan is mainly to try to make sure the audience gets the best of Jim’s and Kevin’s impressive experience and expertise. That said, you’ll probably get to hear some of my tips and commentary on this topic.

I can assure you that you can expect to learn a lot from this presentation.

Here’s the program description:

More and more clients “meet” you online before even deciding to meet you face-to-face. In this fast-paced session, you’ll learn the best ways to build and grow a sustainable online presence, enabling more potential clients to find you and existing clients to access more helpful information provided by you. Topics covered will include: 1. Choosing (and using) a blog or Web site as your online “home base;” 2. Utilizing social media sites like Facebook, LinkedIn and Twitter to connect with clients and build your professional footprint; 3. Magnifying your online presence by distributing your existing content seamlessly to multiple places online and 4. Monitoring and managing your online reputation. Your existing clients will be more informed, and your prospective clients will be more impressed.

The webinar will take place on Thursday, September 16 at 1:00 PM-2:30 PM Eastern (12:00 PM-1:30 PM Central; 11:00 AM-12:30 PM Mountain; 10:00 AM-11:30 AM Pacific).

Registration and other details may be found here.

There’s a nice discount for ABA Law Practice Management Section members. Even better, there’s a nice discount for ABA members who join the LPM Section in connection with this webinar – definitely a win-win proposition. And there’s a great discount for law students.

Hope to “see” you at the webinar. As moderator, if you want to send me a question ahead of time, please do so.

[Originally posted on DennisKennedy.Blog (http://www.denniskennedy.com/blog/)]

Follow my microblog on Twitter – @dkennedyblog. Follow me – @denniskennedy

Now Available! The Lawyer’s Guide to Collaboration Tools and Technologies: Smart Ways to Work Together, by Dennis Kennedy and Tom Mighell. Visit the companion website for the book at LawyersGuidetoCollaboration.com. Twitter: @collabtools

Siteless Web Presence – Podcast

Wednesday, August 18th, 2010

Tom Mighell and I have recorded another episode of The Kennedy-Mighell Report podcast and it’s now available on the Legal Talk Network and on iTunes, with an RSS feed here. The episode is called “The Siteless Web Presence” (show notes here), and it’s sponsored by Clio. A special thank you to readers of this blog who listen to the podcast – consider trying out an episode or becoming a regular subscriber.

Here’s the episode (#36) description:

The conventional wisdom has long been that your website, or perhaps your blog, should be at the core of your web presence. Today, your Internet presence is likely to consist of LinkedIn, Facebook, Twitter and other social media accounts, and a variety of other places people can find you. Is this expansion of “presence” changing the common wisdom and bringing us to what’s been called the “Siteless Web”? In this episode, co-hosts Dennis Kennedy and Tom Mighell discuss the changing Internet environment, whether a website really matters anymore, and how to manage your multi-faceted presence on the Internet.

My friend Ernie the Attorney used to say sometimes that when he didn’t know what he thought about something, he would write a blog post just to learn what he actually thought.

In this episode, Tom and I took that approach. We knew that we wanted to think about the topic of the “Siteless Web” as a way to get a few thoughts together for the webinar we’re doing tomorrow, but we weren’t sure what those thoughts would be. So, rather than go into the podcast with an agenda, we decided just to talk about the topic and see where it led us.

We hope you like this approach.

The “Siteless Web Presence” refers to the potential movement away from a central website or blog to which you direct your audience and have control over what information they get to decentralized web presence that recognizes, especially in the world of social media, that you may have audiences that don’t go to your website or blog, but get information about you and from you in a variety of ways and ways in which you might not have the same degree of control as a website or blog.

Tom sets out a structural way to think about this based on some of Chris Brogan’s writings, emphasizing the idea of a “home base” and “outposts.”

Not surprisingly, I push the idea a bit further than most would and suggest we consider the idea of a number of “personal portals” that link to a variety of our web presences and recognize that our audiences vary and come to us in differnet ways.

Is it time to move away from websites and blogs? I don’t think quite yet, but it’s important to think about what the future holds. I will say that if I didn’t already have a longstanding website or blog, I might consider going directly to some of the “siteless” approaches.

In our “stuff Tom and Dennis have been talking about” segment, we take on one aspect of the “siteless web” – Facebook presence, and discuss our thinking about whether it makes sense to create a fan page for our podcast and how we would go about doing that. You get to eavesdrop on our thought process and I think that you’ll find this segment helpful if you are considering how to bring your business into Facebook.

We end the podcast with our Parting Shots – practical tips you can use right away. Tom loads up with a trifecta of Google tips – dragging and dropping Gmail attachments, file conversion, and how to see what Google knows about your social circle. I try an parting shot embedded within a parting shot – recommending the Legal Toolbox podcast and an episode called “The Use of SaaS in the Legal Field” as a great introduction for lawyers to cloud computing, and then a tip from the podcast to try to visit an actual data center if you are considering cloud computing options. If you can’t make an in person visit, there are video tours (example) you can find on the Web. I predict it will change the way you think about cloud computing.

Give our new episode a listen and let me know what you think. Show notes for the podcast are here. And try some of the back episodes as well. You can also now follow the podcast on Twitter at @tkmreport.

[Originally posted on DennisKennedy.Blog (http://www.denniskennedy.com/blog/)]

Follow my microblog on Twitter – @dkennedyblog. Follow me – @denniskennedy

Now Available! The Lawyer’s Guide to Collaboration Tools and Technologies: Smart Ways to Work Together, by Dennis Kennedy and Tom Mighell. Visit the companion website for the book at LawyersGuidetoCollaboration.com. Twitter: @collabtools

Creating Your Online Presence – Webinar on Thursday

Monday, August 16th, 2010

I wanted to point you to what should be a great webinar on Thursday (August 19) from the ABA Law Practice Management Section and the ABA Center for Continuing Legal Education called “Creating Your Online Presence.”

The webinar features as speakers the noted experts Tom Mighell and Dave Bilinsky. I’ll be part of the webinar as moderator of the session. I’ve seen the slides already and can tell you that you can expect to learn a lot from this presentation.

Here’s the program description:

In this digital era, clients and prospects expect lawyers to be savvy about their firm’s Web presence. Learn from our experts how to create an effective online presence that works for your practice, your clients and your target audience. Determine which options are wise, based upon your areas of practice, geographical location and your “online personality.” Adding your firm to online directories/legal directories such as Facebook, LinkedIn, Avvo, RocketLawyer and Justia will be discussed. Our speakers will also discuss how to setup a blog and whether this is a helpful service to your clients or prospective clients. The pros and cons of using free or lawyer-specific blogging platforms will be part of this discussion. You will walk away from this session with the ability to take the social media plunge, having seen practical examples of how to setup your own Facebook, Twitter and LinkedIn accounts. Take the plunge!

The webinar will take place on Thursday, August 19 at 1:00 PM-2:30 PM Eastern (12:00 PM-1:30 PM Central; 11:00 AM-12:30 PM Mountain; 10:00 AM-11:30 AM Pacific).

Registration and other details may be found here.

There’s a nice discount for ABA Law Practice Management Section members. Even better, there’s a nice discount for ABA members who join the LPM Section in connection with this webinar – definitely a win-win proposition.

Hope to “see” you at the webinar. As moderator, if you want to send me a question ahead of time, please do so.

[Originally posted on DennisKennedy.Blog (http://www.denniskennedy.com/blog/)]

Follow my microblog on Twitter – @dkennedyblog. Follow me – @denniskennedy

Now Available! The Lawyer’s Guide to Collaboration Tools and Technologies: Smart Ways to Work Together, by Dennis Kennedy and Tom Mighell. Visit the companion website for the book at LawyersGuidetoCollaboration.com. Twitter: @collabtools